Saturday, October 19, 2013

Companies Uses of Visual Social Media

Decibel Consulting & Design

decibelpromo.com

Decibel Consulting & Design uses Facebook, Twitter and LinkedIn. Their Facebook page shows designs they have done for their current clients. Most of the recent posts are about "Throw the Fight" which is a band they are working with.The posts included a music video, which looks like it was not done by Decibel, tee-shirt designs, and a skateboard deck design. They also have a post to help Throw the Fight raise money.

Decibel has done some promotional posts. In one they ask people to call within 24 hours and get 20% off a quote. In another they put out a compilation album users can download for free.

They have also done a more personal post "Take Your Daughter to Work Day" with a photo of a young father and his six month old daughter which has generated the most Likes of all their posts. This is particularly interesting because the subject is not really related to their work, but, perhaps because it is more personal and emotional, it draws more people in.


Fresh Consulting
freshconsulting.com

Fresh Consulting uses Google+, LinkedIn, Facebook, YouTube, and Twitter. On their Google+ and Facebook pages they post cartoons that are especially funny in the context with our media crazed world. They also post cartoons with messages they want to convey to their customers, and informative articles on business and social media. The cartoon approach drew me in and I picked 6 of their articles to read and possibly post links to on my Facebook page. I also noted that Google+ sure is a better looking interface than Facebook!

The Fresh Consulting LinkedIn page explains what they do, but YouTube is where Fresh Consulting excels. They have 15 YouTube videos that promote their company. I watched four and they were well all done and have many "views". There oldest video, Social Media Marketing - Fresh Consulting http://www.youtube.com/watch?v=g3nhzOlvNvs, has over 4,000 views, which confirms the power of visual marketing with video.  I also noticed that their twitter feed has tweets about the same things they put on their Facebook and Google+ pages.

No comments:

Post a Comment